Today google has changed its basic algorithm engine. This change is called the Hummingbird Update and is mostly targeted towards long tail keywords. This was in change during the last one month from August 21-22. In our earlier post we have posted about proof of the update which Google was not confirming.
They wanted to reveal the update on the 15th Anniversary of Google but we beat them to it and provided proof of the update much earlier We caught Hummingbird before it was announced
So What has changed in the New Hummingbird Algorithm?
Google may be saying its about Precision and Speed aka actual Hummingbird but the effect of the update is that traffic has increases tremendously for Authority & Branded sites. Need Proof here are the updated Search Engine traffic details of major websites which has witnessed huge spike in traffic since August, 21.
Wikipedia.org – Huge Spike Around August. 21
Amazon.com – Again Huge Increase in Search Traffic around August, 21
Youtube.com – Again huge uptick around August, 21
LinkedIn.com – Another Big Jump
Tumblr.com – Another Proof
Who benefited from Google Hummingbird Updates? Brand & Authority Sites
Who Lost in this Update? Small Players and Non-Authority Sites
What Can I do to conquer Hummingbird Update?
Very Simple! you only need to do 2 things:
- Become Authority
- Increase Branding
If you need long tail searches to come to your website you need to become Authority in your niche and promote your brand. So simple we have been telling our clients this since eternity. This is the only way you would Google Proof your website from any update. All our client websites increased in traffic and rankings in this update. Read about How we rank our sites in Google.